Tactic For Building Your Swipe File [#16]

December 30, 2008 |

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The art of writing sales copy is a skill that will literally have you writing your own checks. Copywriting is a very important skill when it comes to making money selling anything. Bloggers who can also write effective sales copy can do very well.

A swipe file is an archive of other people’s sales copy which you keep for future reference. When you want to see what works or get ideas for your own copywriting, you can reference the sales copy of others in the business.

In this Flip Tip video, I share a quick and easy tactic for building up your swipe file when you come across good sales letters on the Internet.