Marketing

Youtube Launches New Ads, VideoEgg Takes Notice

It really was only a matter of time. Youtube is launching new ads that appear IN the videos. Is this rubbing some users the wrong way? You bet.
Better than Preroll?
As online video gets so popular (and Youtube is the current king in the arena), more emphasis is going to shift to video advertising. Youtube, particularly, [...]


The Art of Evangelism - Guy Kawasaki at Gnomedex

Guy Kawasaki is the original tech evangelist online. He came to Gnomedex and did a great talk. Guy is a fantastic speaker. He knows what he’s talking about, and he communicates in a clear and humorous way. He had the crowd in stitches several times. The topic of his talk? The [...]


The Digg Effect

I have written in the past about how to use StumbleUpon to promote. Shortly after I wrote that article, I got over 10,000 page views to one of my articles on PC Mechanic in one day. Just to one article. Since then, I have hit a few other little “sweet spots” with StumbleUpon and gotten [...]


TubeMogul Offering Video Posting to Multiple Sites

Anybody in the online video arena probably posts to multiple video websites. Or tries to. The problem is that it is usually a pretty arduous affair to get this done. You have to have profiles on each video site and then individually post to each one.
To get the most bang out of your online videos, [...]


How I Converted a Non-Blog Site to Wordpress

This post may have a few follow-ups - because it is a big subject. However, I just last night launched PC Mechanic as a Wordpress -powered website. Easy right? Not so much. PC Mechanic is not really a blog. In fact, it doesn’t even resemble a blog. WebbyOnline (this site) is also Wordpress powered, but [...]


Youtube Offers Custom Player and Other Goodies

I was over on Pirillo’s blog and I saw a quick mention of a new video player by Youtube. I logged into my account and, sure enough, they’re announcing a few interesting items. You Youtube’ers will like this.
Custom Player
You can now create a custom Youtube video player. You can give it a custom color scheme. [...]


Summary and an Offer of Help

This is the sixth of a six part series on how to get your small business website off the ground.
OK, the last five posts have walked you through the basics of getting your business website off the ground. I decided to write this series for one primary reason: I saw a need for it. I [...]


Essential Steps to Web Traffic to Your Business

This is the fifth of a six part series on how to get your small business website off the ground.
Yesterday I discussed the most important aspect there is in terms of online promotion of your business website - communication. I also mentioned the importance of content on your business site and that a blog is [...]


How To Draw in Visitors and Make Them Like You

This is the fourth of a six part series on how to get your small business website off the ground.
At this point, I am going to assume that you have a business website that is online already. I am hoping that you have considered the topics I have talked about in the prior posts of [...]


Getting Your Business Website Online

This is the third of a six part series on how to get your small business website off the ground.
OK, now you have a grand plan in place for using your business website to actually bring in business. Now you need to actually get the site online. The important thing to keep in mind here [...]