StumbleUpon – Good For Promo?

In looking at my referrers in Google Analytics, I often see StumbleUpon.com as one of the referrers. I checked it out some time ago and thought the idea was very cool. It really is the ultimate social networking site. OK, well, maybe not “ultimate”, however cool nonetheless. It essentially uses the StumbleUpon community to scour the web looking for cool sites. When a site is voted on by a user, it gets into the network and other users with similar interests may stumble upon it. Oh, and the name comes from the fact that you “stumble upon” the site. With the toolbar installed, you just hit “Stumble!” and it will take you to a new website in the interest categories you select. It’s a great way to find sites you didn’t know about.

But, what about promotion of your own site? Cemonko gave a quick popularity update of his own site and mentioned that he will continue to use StumbleUpon.com to drive traffic to his blog. Light bulb goes off – I go install the StumbleUpon toolbar for Firefox. I’m curious to see just how well it does in promoting WebbyOnline.com. See, WebbyOnline really is a little experiment, in a way. I’ve had PCMech for some time and it has so much inertia that it promotes itself. Before I launched this site, it had been some time since I have dealt with a brand new site with little traffic. So, its an interesting exercise.

I’ll let you know if I notice anything from StumbleUpon. What about you? Have you found StumbleUpon either cool or useful in promo?

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