Google Pay-Per-Action Launches

Google has just launched a new service in Beta called Pay-Per-Action. Judging by the logo in the upper left, this is going to be some kind of sub-service of Google Adwords (and hence Adsense as well). The long and short of it can be gotten right off their site, namely: “Increase your advertising reach while [...]

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MyBlogLog - Community for Your Blog

Last night, I was surfing around, making the usual rounds to keep up with what’s going on. I have noticed on other sites (and never thought much of it) this table of mug shots from a service called MyBlogLog. So, finally, I went ahead and checked it out. Very cool! Essentially, it is a community [...]

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7 Actions for Success

I recently found an article in Entreprenuer magazine entitled 7 Secrets to Success. The article talks about the seven C’s, however it has a 7-point small action plan that I like even better and thought I would pass along to you. For each, I am going to include my own comments on it, because I [...]

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Increase Online Sales by Reducing Customer Anxiety - The Scientific Approach

This afternoon I attended the web seminar mentioned in the previous blog post. The seminar was put on by Marketing Experiments Journal, a very professional outfit that takes the science of online marketing to levels you would normally expect from a college course. The subject of the seminar was how to decrease customer anxiety levels [...]

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7 Ways to Increase Site Conversion

A couple days I got an email from Marketing Experiments Journal notifying me of a free Webinar they are hosting Wednesday, January 24th at 4PM EST. The topic?
Topic: Site design tested: 7 ways to increase site conversion by reducing Customer Anxiety
Does matching your site’s appearance to the expectations and preconceptions of your customer prospects influence [...]

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Using Lynx for SEO

Rich’s latest video for PCMechTV had to do with using Lynx for SEO. Why would one be interested in this? Because Lynx is a text-only web browser, which means it looks at your website exactly the same way a search engine spider would. Does your site make sense and show a lot of the keywords [...]

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Paid Software - Given Away

I was doing a little of my usual net surfing tonight while I watch the season premiere of 24 and ran across a resource that I want to pass on. It doesn’t have a whole lot to do with internet business, however anybody with a computer might find this interesting. The site is Giveaway of [...]

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10 Tips for Web Success

The webmaster’s biggest job is to get their traffic up and keep customers/visitors coming back. Building the site is one thing, but simply building and posting a website does not guarantee traffic. In fact, a website could be beautiful and an example of all the latest technology and still not attract a single visitor if [...]

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Publishing a Newsletter

Today, many websites offer a free newsletter. Newsletters, from the receiving end, can be a great source for information that is delivered to your in-box. You can simply save the newsletter for future reference, something many people do. From the publisher’s standpoint, though, a newsletter is a fantastic idea as it gives you a database [...]

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Promoting Your Affiliate Programs

Affiliate programs are a huge way to make money these days on the internet. There are, after all, a lot of companies out there selling a product. They are looking to sell as much of their product as possible. Setting up an affiliate program is a way to vastly expand their sales force, and the [...]

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