Website Automation - Getting More Done
Many of us who work on the internet these days are one-man shows. Speaking for myself, I have people doing work for me throughout the country, but locally in my office I am currently the only person. As any sole business owner can attest to, running a business this way makes you a true jack [...]
Usability Tips for Your Website
In any web statistics program or service, you have a report regarding the number of pages a visitor views before leaving your website. I like to call this a measure of the site’s “stickiness”. The more pages they view before leaving, the more interesting your site is to them. And when your visitors are interested, [...]
Stop Annoying Your Visitors
It’s one thing to get traffic to your website. You do search engine optimization, create a nice design, form a bunch of link exchange partnerships or even do a marketing campaign. It is quite another feat altogether to KEEP your visitors. The internet is no longer a novelty. It is part of daily life for [...]
Integrating a Website With Your Business
It has been one of my continual themes when talking with clients about their websites that their site needs to serve their business. When I work with a client, I look at their website as an extension of their business model. I take a look at their overall business and evaluate:
How do they make their [...]
Time to Launch
There are two very distinct phases to a website: (1) Design and (2) Marketing. In my opinion, far too many people spend way too much time on #1 and not enough time on #2. That is easy to do. All of us want to have a website which looks great and functions the way we [...]
