YouTube Isn’t the Only Game in Town

10 | Posted In Marketing by David

I have been talking off and on about how to use online video for marketing. The benefits of doing video marketing are many. Among them are the fact that it is free (except for production potentially) and the fact that videos just have the eye appeal that makes people watch them (unlike the written word). But, one of the things to keep in mind, too, is that in order to get the most bang out of your videos, you need them to be REALLY out there. While Youtube is obviously the most popular video service, there are many others out there. And quite frankly, Youtube’s competitors typically offer better video quality and more speed and just more options in general. Due to Youtube’s size, they just can’t offer all those things. Proof of that is the fact that they limit all videos to 10 minutes in length. So, here are a list of some video services out there you can check out:

  • Youtube. Obviously.
  • Revver . Quality is better than Youtube, and you can make a little money with their ads. You have to have a manual approval process on videos uploaded.
  • Blip.Tv. Nice service, good quality, and ads can monetize your videos.
  • Google Video.
  • VideoEgg. More of a publishing platform than a pure video sharing site like Youtube.
  • Eyespot.
  • MetaCafe
  • SelfCastTV. Not as well known, but another place to stick your videos.
  • DailyMotion
  • BrightCove

While I’m at it, you might want to check out VodPod as a unique way to share videos. Its more for bloggers interested in sharing videos they like. Its not aimed at a video publisher.

As for video sites, my favorites right now are Youtube, Revver and Blip.Tv. We have a channel over at Youtube where you can view all our stuff. Youtube is not the best game in town, however they are the most popular. That means that if you really want people to WATCH your videos, you really need to get them up on Youtube. It depends on your purpose. The stuff on Youtube is limited to 10 minutes and the quality is not as good (due to high compression). Revver and Blip, however, host higher quality video. We have been (for the last few weeks) posting our videos for PCMechTV over at Revver and then embedding into our site from Revver. We just like the higher quality. I recently found Blip.TV, and our channel only has one video right now for that reason. I’m still working on getting things set up the way we want. So, we may switch over to Blip rather than Revver, but we will continue to post to Youtube for the promotional value. You just can’t beat Youtube for that reason alone. They’ve got the eyeballs, and that’s what we’re ultimately after.

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  • http://crystallinnen.com Crystal

    YahooVideo has good quality as well – http://video.yahoo.com/…I post a lot of things there as opposed to YouTube for that reason.

  • http://crystallinnen.com Crystal

    YahooVideo has good quality as well – http://video.yahoo.com/…I post a lot of things there as opposed to YouTube for that reason.

  • http://www.facereviews.com Rodney_Rumford

    You might also want to check out http://www.videosticky.com it allows you to search for videos from many sources and aggregate them into a channel and add them to your blog.

  • http://videosticky.com/blog Rodney Rumford

    You might also want to check out http://www.videosticky.com it allows you to search for videos from many sources and aggregate them into a channel and add them to your blog.

  • David

    VideoSticky is a little new, and as you said, its for sharing. You can’t actually publish a video there. All in all, VideoSticky looks to be a neat site, but it needs some polish. I found it to be a little confusing when I got there. And the Tour button at the top doesn’t seem to work.

  • David

    VideoSticky is a little new, and as you said, its for sharing. You can’t actually publish a video there. All in all, VideoSticky looks to be a neat site, but it needs some polish. I found it to be a little confusing when I got there. And the Tour button at the top doesn’t seem to work.

  • http://www.facereviews.com Rodney_Rumford

    the tour will be coming next week. you can actually upload video through our site. :) but the main point is aggregation and sharing… not hosting..

    please tell me what you found confusing please…. we are still tightening up the messaging. we would appreciate your feedback… actually the site has been live for over 3 months in limited alpha… just live in beta less than 12 hours…

  • http://videosticky.com/blog Rodney Rumford

    the tour will be coming next week. you can actually upload video through our site. :) but the main point is aggregation and sharing… not hosting..

    please tell me what you found confusing please…. we are still tightening up the messaging. we would appreciate your feedback… actually the site has been live for over 3 months in limited alpha… just live in beta less than 12 hours…

  • David

    I think the big thing was the word “sticky” and having no idea what it meant. That word was used all over the place as a noun with no explanation of what it was. Perhaps the tour will iron that out. But, its a little confusing trying to figure out how it works.

  • David

    I think the big thing was the word “sticky” and having no idea what it meant. That word was used all over the place as a noun with no explanation of what it was. Perhaps the tour will iron that out. But, its a little confusing trying to figure out how it works.