Good morning… from the Cotswolds region of the UK. Currently sitting in a nice cottage not far from Bourton on the Water… overlooking a little valley of countryside. And, it is cold! This Florida boy isn’t supposed to be feeling temps in the low 40’s in September! 🥶 And, the Brits don’t take coffee as…
Hello…. from London. My family and I arrived here in London yesterday morning. As I type this, we all just got a great night sleep, but yesterday we were all coasting on about 2.5 hours of sleep in over a 30 hour period. International travel and timezones makes things interesting. 🤣 And literally on the…
When’s the last time you thought about your site’s 404 error page? In today’s issue, we’re going to talk about that page and your strategy. Yes, strategy. Because, the 404 is actually pretty important real estate for your site, yet most of us never even think about it and it just comes off as…. an…
I dunno about you, but I’m laboring on Labor Day. 🤣 As I usually do. If you’re here in the US, I do hope you enjoy your holiday today, whether you’re laboring… or not. In today’s issue, I want to talk about dropping web traffic. Specifically, due to AI summaries on search engines. It is…
Coming to you this issue from the RV in a campsite here in Florida. With wind, rain, ants and other excitement. 🤣 Took my son fishing and not everything has been cooperative, but hey…. I got a laptop and Starlink and…. let’s kick this issue out the door! In this one, I’m going to have…
Not sure if you noticed, but I’m a wee bit late sending out the newsletter this morning. 🤪 So, we’re just going to jump right in, shall we? First up, I’d like to tell you about a forms plugin that I think is the most robust one I’ve seen so far. Yes, I love Fluent…
I don’t know about you, but I’ve been using AI tools more and more. There’s not a day that goes by that I don’t use it for something. But, when it comes to “writing”, I’ve always been skeptical. The stuff it will “write” is pretty generic and “blah”. However, it can be helpful anyway. If…
Down here in Florida, we cooled off to…. 92F. 🥵 Last week, we had that “heat dome” over a good chunk of the country and, yeah… the Tampa area broke records. But, while Tampa is hot, one thing that isn’t is online course plugins. (Like that transition? 😜) While so many people use such plugins,…
Every Monday morning, I sit down with my freshly made coffee and… I write this newsletter. It is how I begin every week. It usually takes me 2-3 hours to do it. And then, when I’m done, I hit that “send” button straight out of FluentCRM. Nothing is automated about it. And that’s kind of…
Hope you had a great weekend! First up, I published a post last week about Frankenstein sites. Do you have one of these beasts? Below, we’ll talk about the failure to launch. You know, that perpetual “preparing for launch” that never freakin’ ends. 🤪 And then I will share 10 current design tips for your…